Catherine Brand is a designer and researcher based in Geneva, Switzerland. She currently works as a teaching assistant at Geneva School of Art and Design (HEAD – Genève), Visual Communications Department.

She holds a Master degree in Media Design (with honor) from HEAD – Genève.

info[at]catherinebrand[dot]ch

Banque Privée Edmond de Rothschild

Banque Privée Edmond de Rothschild Homepage

Edmond de Rothschild

In 2012, as part of the Communications Department team, I participated in the analysis of Banque Privée Edmond de Rothschild main website. The analysis indicated that the homepage needed to be redesigned.

I initiated a series of interviews with colleagues who had a direct contact with BPER clients. Based on their answers, I identified user profiles and redesigned the homepage according to their needs.

Employer Banque Privée Edmond de Rothschild
Year 2012
In 2015, the website was merged to edmond-de-rothschild.com

© 2017 Catherine Brand | info[at]catherinebrand[dot]ch