Edmond de Rothschild
In 2012, as part of the Communications Department team, I participated in the analysis of Banque Privée Edmond de Rothschild main website. The analysis indicated that the homepage needed to be redesigned.
I initiated a series of interviews with colleagues who had a direct contact with BPER clients. Based on their answers, I identified user profiles and redesigned the homepage according to their needs.
Employer Banque Privée Edmond de Rothschild
In 2015, the website was merged to edmond-de-rothschild.com